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48 Virtues for Business and Joyful Life

Posted at June 10, 2009
Learn and develop highest virtues, that you can practice on every day life to make your own and surrounding life better and more joyful. Here I will concentrate on business oriented virtues on commentary just to show one possible way to apply practicing virtuous life in that context.
Four Cardinal Virtues

1. Ability
This means ability to concentrate on productive things, getting things done and do them well.

2. Acceptance
You cannot avoid loss and fails. Consider circumstances, especially those that can not be changed, as satisfactory. That will teach you detachment too as well as accepting critics and guidance when done things wrong.

3. Beauty
Life is an art at its best. You can make your business like a masterpiece too. Try to cultivate all the aspects of the business to the highest standards possible.

4. Bravery
Be brave when meeting important well known and influential people. They are just humans like you having their strong and weak sides.

5. Caution
In you organisation, you need to have persons who deals with big pictures and persons, who deals with niches. Every puzzle are build from little pieces, which must be selected with caution.

6. Charism
This is hard to develop, but with doing things 100% devoted you gain experience and with experience you will get confidence. Being charismatic is not so far from being confident.

7. Cleanliness
No-one wants your to smell and look like a garbage, not in a work, not in a meeting. Respect your fellows and co-workers with correct dressing and hygiene.

8. Clearness
Clearness in writings and speech, articulation as well as ability to place on same wavelength is a mark of expertice.

9. Creativity
Innovation and creativity is a very respected value of modern business. Get your imagination on fly by observing surrounding world, reading inspirational magazines and interpreting dreams. Creative mind makes bad situations to good situations.

10. Curiosity
Everlasting desire to find out and know things, that may help you or your customers is the first step to the wisdom.

11. Deference
Don’t forget environmental responsibility. Be the one in your company, that takes nesessary steps to fulfill the latest recommendations of the green values.

12. Defiance
Keep your head up and straight, when you face attacks and resistance. If you are keeping all thse virtues on your mind, you have no reason to underestimate yourself and be ashamed.

13. Determination
Be firm, be steady, be cool when you have your goal on your sight.

14. Devotion
With devotion and loyalty, you’ll get respect and appreciation to your work.

15. Discretion
Share your thoughts wisely, keep secrets until they are fine to be revealed. On a top position of your organisation, it is extremely important to know, what to share and when. And it is just preventing overflow of unnesessary information, not because of obscure information.

16. Flexibility
Circumstances are always about to change, stock markets are waving all the time. Flexible is same as durable.

17. Fitness
Keep your body in condition and your body will keep your mind on a right road. Successful business gives you the time for outdooring. You can always practice functional training.

18. Focus
Concentrate and focus your effort, do not let your overflowing ideas spread the energy all around. Right focus also paves the way to the Flow.

19. Foresee
True sign of intelligence is an ability to foresee coming happenings. Better you can do this, better possibilities you have on your business. It means also to be one step ahead of others.

20. Forgiveness
Don’t let your temper mess around and burn bridges behind you. Control your angry and bitterness and you’ll become a reader of people’s feelings.

21. Frugality
Do not live over your earnings.

22. Generosity
Every profitable business is committed to share their profit in a name of equilty. Make your charity plan, visible or unvisible, it doesn’t matter.

23. Gentleness
Be nice and moderate, not rough or severe. This way, you can lower competition. Only a few people wants to argue with moderate people, because they know they are losing their faces on a long stand.

24. Gratitude
Be thankful, when you realize, how other people has helped you to achieve, what you have longed.

25. Humility
We are not living alone and we cannot achieve anything by ourselves only. When you realize the synergy and symbiosy behind every act and happening, you’ll become humble naturally.

26. Humor
Enjoy your life now, not only when you have achieved your goals. Business should not be a question of life & death. Treat it more like a play, that is meant to give us hope and joy. Develop your ability to perceive, enjoy, or express what is amusing, comical, incongruous, or absurd.

27. Industry
Everyone wants easy money, but often easy living is achieved after diligent, hard work.

28. Justice
Business ethics is not only an image, that big businesses tries to keep on their face. It is a fundamental part of the rules, where our societies are build on. It means also giving gredits where they belong, being fair.

29. Indepencence
Autonomy and responsibility is a good pair, which should be developed hand in hand.

30. Kindness
Develope your friendliness and helpfulness. Well-meaning people are like magnets, that collects other well-meaning people around them.

31. Majesty
Know your role on a project and organisation. We all have something inside us, that should be treated like a King!

32. Moderation
Avoid extreme and fundamentalism in actions and opinions. Again, do not burn bridges behind you. Returning customer is as worthy as first contact.

33. Obedience
There is nothing humiliating to be controlled when necessary. sometimes you need to carry out orders because of bigger plan.

34. Openness
You need to be ready and open for new ideas, always. Don’t close your mind from new inspirations. Just don’t be so open, that your brains spills on the floor.

35. Optimism
“Two men look out through the same bars: One sees the mud, and one the stars.” - Frederick Langbridge

36. Order
Organisational abilities in personal and corporate life become more and more important, because we need to control increasing amount of information. This means doing right things in right order at right time.

37. Patience
Work to be done may have its hard and painly points. Be patient and imagine the glory after despair.

38. Resolution
Skill to separate meaningful actions and decisions from irrelevant is crucial. Resolution mean also being distinctiveness, separate from masses.

39. Silence
Speaking on right place and at right time can’t be denied to be a good virtue. Listening your clients is the key to the success.

40. Sincerity
Be honest and you’ll find sleeping good nights even if your were not profiting.

41. Spontaneity
Develope your natural side of acting and speaking. On certain situations people tend to trust more when the act is not planned.

42. Temperance
Don’t let your feelings disturb your thinking, when brain work is required.

43. Tranquility
Tide and low tide varies in every aspect of life. Remember, actual development is happening on a passive state, that follows an active state. Vary active and passive states on your business, let some part of the business rest, when others are pushing hard.

44. Trust
If you suspect everything, you’ll get nothing meaningful done and find you trying to do everything by yourself.

45. Trustworthiness
It cannot be achieved in one night. Keep on constructing long, lifetime relationships on your business.

46. Understanding
Grow your understanding and ability on various things, as widely as possible on every subjects of life. Business is grown upon communication and communication upon understanding the needs and the demand.

47. Unselfishness
Golden Rule of the good business comes from the fact, that more you can move your eyes off your own navel, more you’ll get under your own belly.

48. Wisdom
See the difference between genious, reasonable, intellectual and wise. Wisdom in business is made of unselfish, almost altruistic principles.
Some informative websites of science of virtues:
http://scienceofvirtues.org
http://arete.uchicago.edu
Related Posts Related Websites
ethics
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Google Arbitrage - Still applicable?

Posted at May 12, 2009

Definition of arbitrage

Arbitrage in general is a method of taking advantage of the fact that there may be different prices in different markets for identical goods such as gold, foreign exchange or commodities. Simultaneously, one buys in the lower price market and sells in the higher one. For forex trading and sports trading there are some software that can help in this business, but in this article i will explain, what Google Arbitrage is and how you can start with it. I think its a good idea to make it work manually first, so that you can grasp the idea and basics and then for more serious work you can get some additional time saving tools like ebooks and software.

After some experiments with Google advertising (Adwords & Adsense), i noticed one interesting thing, that could be a way to make some profit online. It took two weeks or some to make tests, deeper research and fine tuning the technique once i accidentally found from the net that technique is called Google Arbitrage.

You will need basic knowledge, what Adsense and Adwords are or what they mean, so i recommend to see Google’s introduction page, if you are not familiar with these terms or setup.

Let me first show by a simple picture, what this is all about:

adsense

Interpreting from left, you use money to create and show ads primary on Google content sites (historical launch of separate content pricing) and secondary on Google organic search results (Adwords). Ads directs users to the sites, where you have placed sponsor ads (Adsense). Second dollar means, that you probably need to invest some money for creating and hosting websites, where you put your sponsor ads. Now, when visitors clicks sponsor ads you get money depending on how much they have bid for the ad keywords. If keywords on your sites are well choosen and high paying, then the ads, that are shown are also the most probably high paying. So as a result you can get more money from sponsor ads than you are spending on your own ads (3$ - 2$ = 1$).

This is a simple strategy to be understood, but based on my own experience, it is not so easy to implement. First of all, you absolutely need some money to get started and either good experience on marketing or good tools for finding right keywords. And without good luck you need to prepare to spend some time and money on testing and fine tuning the best combinations, ad positions, keywords density etc.

Basically, if going into the technical details, main purpose is to find minimum cost per click (CPC) and maximum click through rate (CTR) for your own ads simultaneously getting maximum CPC and maximum CTR from your sponsor ads.

This raises three questions, that by getting good answers should help to achieve better results in Google Arbitrage:

  1. How to find high paying keywords?
  2. How to get smallest possible CPC for your own ads?
  3. How to optimize page for sponsor ads?


1. How to find high paying keywords?

In this method you get money from users clicks to sponsors ads. Money coming from this source, must exceed both your own adverticing plus hosting. Because you get only some percentage of the price sponsor bids on his ads and you pay 0.03 - 0.05 (0.04 on avarage), you have a straight equation here:

(N % of sponsor bid * clicks) - (0.04 * clicks + hosting) = profit

That should show clearly, that you need to find keywords, that are priced far beyond 0.04, because not every click convert to money. Fortunately there are thoussands of keywords, that are paid several dollars, some even up to 70 dollars!

For finding right keywords you can use common sense and reasoning plus some tools, that are specially made for for high keyword hunting. All finance subjects are fine as well as lons, law, jewelry, web hosting etc. to mention some. But real key to the success is to find more specific, less general keywords, that still have a good search volume. If the keyword is too general, you never know what sort of people are coming to your site, what they have in mind really. But if you choose less common niche keyword and tie it to your ads, you can be more sure, what people are looking for and that way you can serve them better.

We really can talk about serving. Not just because we deliver web pages through machine called server, but because what we are actually doing here, is that we serve people by giving them appropriare information and references, where to find more information. We suggest them related products and services.

To shorten research gap, you can subscribe to several online services or buy some applications like KeyCompete, that makes everything much simplier. I have listed keyword research tools on another occasion, so you should look at there for more information.


2. How to get smallest possible CPC for your own ads?

This is the simplest and most straight forward part of the job actually. On Adwords you can bid on single keywords and also get listed on content ads. As you have found and used the most high paying keywords, its no sense, if you have to pay same price for each keyword to get people on our site. You would be losing money certainly.

The secret is, that you put very minimal money bid for each keyword and then fine tune the content ad price. I have found, that if i put price to 0.05, my ads are shown on content sites at very reasonable rate. Sometimes I can drop price to 0.04 even 0.02 and get ads still rolling. You won’t probably get much impressions and hits from Google organic results because you set keyword price as low as 0.05. People coming from organic results are often more quality traffic, but you can be quite sure, that people coming from content sites are also quite quality traffic. People are coming to your site, because they got interested and influenced by your ad, which was shown on meaningful and relevant content as accurately as keyword specific ads are shown on your site! You see.

By analyzing servers stats and visitors you can get even more important information, what people are for in your site. Setting up a poll an also be a good idea.

There are different schools, that emphasis opposite tactics for setting own bids. Tactic talked here aims for straight and maximum conversion rate with MINIMUM cost. Another tactic would be to bid maximum required money to get highest position on organic result and that way get all possible traffic to your site. In this case you need to find another method to make money, because Adsense revenue is just not enought to compensate used money. But if this approach interests you, you can find a good course called Get Google Ads For Free, that teaches how to find and use other adverticers to your site to compensate own adverticing debit. Sometimes i have also found important to make research about other adverticers bidding on adword. No suprise, there are applications for such work also like PPC Web Spy and Adword Accelerator.


3. How to optimize page for sponsor ads?

This is really tough question because there are so many variables, that affect to the result. It is easy to find, that creating wonderful content is a two edged sword. On the other hand, it should have as much new and pleasant content as possible, but as much from profit point, purpose is, that user clicks relevant ads, which makes money for publisher. If you use too much outgoing links, have disturbing non-relevant content or in some cases attract people too much, then there are more changes, that user does not click the ads. They perhaps clicks back button or closes the window. In addition to that it is said in Google Terms of Usage (TOS), that you are prohibited to tell people to click ads. Google just tries to make sure, people, which clicks the ads are really interested of the content that is adverticed.

So in theory optimal page has the information user is searching and has ads, which are the next thing, user is interested to click. But there are some fundamental principles, that should be stated to make Google Arbitrage method more clear.

You learned from the equation, that it is not enough to get people on your site. It is the conversion rate (CR) that counts after all. Better the conversion rate is, more the people clicks your site ads and more you profit. Let’s make another calculation here: You get 100 people to your site. Each have clicked your ads priced 0.04 on avarage so it makes 100*0.04 = 4.0 = money, that you have used adverticing.

You can expect anything between 0.5-30% conversion rate from your site. If you get 20 people of 100 clicking you sponsor ads (20% CR) and you get 0.2 per one click, then your total income is 4.0. We are at zero now! This means also, that we can play with three variables: CPC of your own ads (0.03-0.06 for example), CR (0,5-30% for example) and CPC of sponsor ads (0.2 for example).

Ultimate point of optimizing page is to increase conversion rate and getting high paying ads. There are several things, that are commonly experienced as good thigs for getting these two aspects better:

How many pages, how much content, how many ads, text or images etc. these can’t be given exact answers. It depends on subject, target visitors, their behaviours and expectations. I recommend systematic tests using several combinations, changing them after some days and comparing results.

I didn’t joke when telling this is a tough question. You really need to experiment with right combination and layout. If you’re using WordPress as your blogging platform, you can have nice set of optimized layouts and themes, which work well with adsense ads. All this can some time and bux too, but good thing is, that it does not cost much to start and you can be quite sure, you will anyway get some of the used money back if following these safe guidelines. At the end of the article there is a tip, how you can get your first week or two free with Adwords, if you budget about $5/day.

Of cource by adding affiliate links and selling ads places to third parties you can expand possibilities, but that is an another subject.


Closing the case

I hope this has explained Google Arbitrage basics. This is a collection of information, that i have gathered through my own testing and reading several ebooks and people experiences on forums conserning the subject.

There are some pros and cons in Google Arbitrage. Good things are, that a) you get fast results and data for later marketing purposes, b) you’ll get real and valuable traffic to your site. This will affect to your site ranking as well.

Cons are, that ONE page and site probably does not give much profit, so you need to set up several sites to get reasonable monthy income. If you feel comfortable with this, you may become even more excited, when you hear, that there are some softwares, that are made specially to help and automize the process of creating a lot of niche sites. Keyword Elite was mentioned earlier. Another excellent program is HyperVRE. Both contains article search, spinning and processing, keyword analyzing and competition features, that really can help not only in this particular niche business but on internet business overall!

Another genre of useful tools are used to analyze Adsense data. Adsenselog and AdsenseTracker comes crucial, when you have dozens of sites and hundreds of adsense codes. They are not directly meant for profitting but log and analyze clicks and income stream. This data then can be used to pimp up adsense codes for better results.

As mentioned earlier, this is only one possible way of making money with ads. I would say, its not easy, but its not overwhelming hard. You need to know how to use computer, internet and some applications. When you have repeated the procedure, you will be quicker and more productive. To become really proficient in online marketing business, I recommend to combine SEO and PPC tactics as well as using traffic exchanges, safe lists, adverticing and affiliate market places.


Start up tips

You can get a coupon for Adwords marketing and get 50$ as a start up money after first deposit. Minimum deposit is 10$. You need to use coupon before creating and showing ads, because it is not eligable after that. I can tell you, that it is a good amount of money for getting in touch and practicing with Adwords marketing. This means you are on a secure way to get your first real dollars from marketing.

I had my first Adwords account from 2004 and i had made is with euro (€) currency. My Adsense account has always been on dollars ($). Soon i realized, that minimum bid could be same both in euros and dollars. Because of money conversion rate, it is cheaper to use dollars than euros! I made an another Adwords account with dollars currency and nasty thing is, that now i can get same traffic bidding $0.05 that i was earlier getting with 0.05€. Perhaps there are even better options for account currency.

Famous final words are in place here. Using Google Arbitrage has to meet some standards placed by Google or they will punish publishers by closing accounts. So when using this technique, make sure, that pages are not violating Google TOS. Careful thinking should also be considered for ethics involved with this issue. Clicking an ad costs advertiser, so making people clicking ads without real interest is suspicious manipulation. And if you are either afraid of using this method on your site or just curious about other possible ways to monetize or make money with blogging, you may be interested of WordPress Adsense System.

Related Posts Related Websites
Adsense, Adwords
0

CPA Marketing Woes

Posted at April 19, 2009

Last Friday I got a phone call from one of my CPA network manager, who just wanted to know, how is it going and if they can do something for me. It is nice to get such calls which makes a kind of personal relation with your network company. I have made some tests with CPA marketing and I am making a master plan at the moment, because I can clearly see from my test campaigns that there is a change for average Internet user to profit and actually with a help of right tools, community and relationships I’m sure one can create whole six to seven figure business around this special type of marketing.

For those who do not know, CPA stands for Cost Per Action and is easily understandable if you compare it to normal affiliate marketing. Normally you get commission from sale per product. But with CPA offers you get commission per action that equals to commission per lead. So every time user fills a form, which can be as short as email or zip field submit, every time CPA marketer or promoter gets lead commission. Price tag can start from $.5 to $30, but with email and zip submits you get normally between $1 to $2. There are a punch of special things you need to know with CPA marketing business, but right at the moment, I just want to make a short look up to this business opportunity.

Controversial

One crucial difference between affiliate marketing and CPA marketing using PPC advertising comes from the fact, that you can track keywords and fine tune / optimize them only IF you get a lot of clicks AND conversions. I have seen a lot of videos, that shows you how to get some hundreds or thousands dollars with affiliate marketing, but they have a common flaw. They present about 100 clicks and one or couple of sales with high paying products. There is no sense to do much of optimizing with such numbers. You need a lot more clicks and conversions before you can fine tune the campaigns. Other flaw relates to the same lack of statistics. You could have made couple of more sales with good luck, but with bad luck you could have made zero sales, which means you lose maybe $100 to advertising. I’m sure, there are a lot more people, that has lose money that way rather than earned. At the end it is like lottery, you may get something back or may not to present it a little controversial way.

So my conclusion with successful PPC marketing is that building a business with it, you need to get a good amount of traffic, clicks and conversions per day. It is clear, that with products that costs $500 and you make sale or two on short product launch days, that is just not enough for business optimization. So one choice is to choose totally different arena and start promoting CPA offers. Now it easy to realize, that making people to give their zip code or email is lot more easy than make them spend money. People who use Internet and search engines are more toward getting information than using money with every page view or click. So it totally makes sense that you can get a lot of clicks and conversions with CPA offers. Now the most important things is that CPA marketer needs to have some tools to track, which offers, ads, keywords and even networks makes profit and which do not. While I started my initial testing using pen and paper, then moved to spreadsheet I was forced to see that making this method work for more than a hobby, I’m going to need a better automation tool. After a little search I found, that just recently such a tool was presented with a name StatsJunky. It seems to support endless list of affiliate networks, which is good news for professionals. Often CPA offers just stops or changes so, that you need to find similar offer from other networks.

While there are some web based keyword tracking tools online like Prosper202 and Adolix , there are some reasons you want to use client application. One is, that client is always performing and responding better than web interface because it uses computer processor and memory more efficiently. Other reason is, that you want to keep you stats and campaign information yours only and not give even a change to spread them to other competitors or networks.

Why to start manually?

For myself, I’m very careful using money until I have found, that some tool or service is really necessary and works for me. That’s why I always start with manual tracking and manual research and I also recommend it for others because it is the only way to get deep into the functionality and principles of any marketing method. After you know principals and you have detailed information, then you can apply knowledge, use your creativity and imagination and sometimes even find possibilities, that are practically untapped on some markets. If you get everything bitten and ready you may have difficulties to become independent and creative marketer.

On near future I’m planning to publish more specific article about CPA marketing that should help understand it better and help starters actually get into that business. Why I think it would benefit many users is, that even there are good commercial courses and some famous CPA marketers like Gauher Chaudhry, you will find that they are quite spicy and price to get involved into. Starting CPA marketing is not that hard and do not require big investments all.

Related Posts Related Websites
cpa marketing, ppc marketing
3

Getting hands dirty with Python and Twitter

Posted at April 17, 2009

Dare we dive deep into the world of Twitter and use special methods, that helps to get most of this phenomenal new media? If you are somewhat technically oriented, can do or are willing to learn some programming, then you might find next few lines interesting and helpful.

Often programmers and marketers are from different planet. They don’t share common language to communicate and they have different motives to look any media. But it’s not always the case. I have also seen, that those who start from technical background sometimes grow up to the most powerful marketers on their market. That is easy to understand, because they are not very easily tricked with monkey business and they also collect extra respect because of their experience on their niche. Good example from current Internet world is Brad Callen, that has quite good reputation as a software developer, but I’d also say he is well known and skilled marketer, probably very successful too. Anyone who has read his reports about keyword research and found links to his products from there, knows what I’m talking about. Brilliant stuff to learn in many ways.

I’m a big believer of holistic and unitive methods, so I courage everyone to learn at least basics of programming. Here I’m going to show quite generally, how to use Python to interact with your Twitter account. Specific instructions are impossible to give, because of variance of current sets of people systems.

Let’s get started

First you need a computer with Python installed. Most modern *nix based operating systems has it already, so this part is straight forward. In case you don’t have Python or you want to get the newest one, just go to http://www.python. org and select your operating system to download correct version of Python.

Second you need to download simplejson-2.0.9.tar.gz and python-twitter-0.5.tar.gz libraries. They are packed files, so you need to extract them to your computer. Often double clicking the package will do it.

Third part is to install those two packages. Latest now, you need to use console to interact with Python. For Linux and Unix users this is familiar, but not all Mac or Win users have used text based interface. On Mac you should open application called “Terminal” and on Windows, you’ll get necessary instructions, when you run Python installer for the first time.

Using $ cd command you need to find into the simplejson and python-twitter packages (their root location). For example $ cd ~/Downloads/python-twitter/ Then you need to run installer for both packages from their root location, for example $ python setup.py install. You could also run setup file from your home directory like: $ python ~/Downloads/python-twitter/setup.py install

Interact!

Now we are ready to use application interface to interact with Twitter. Basically you can do all the same actions from your Python shell, than you do from Twitter web interface and it is good to start trying those basic actions. Start up Python, import twitter library, connect to your Twitter account and call some function, that interacts with your Twitter account:

$ python
>>> import twitter
>>> api = twitter.Api(username='your_twitter_username', password='********')
>>> api.PostUpdate('I love python-twitter!')

Want more friends?

But it wouldn’t be fun, if you can do only same things with Python you do with web interface. Here it is good to realize that actually all the hundreds of Twitter applications you see people using, are the result of programmers imagination and creativity to use similar APIs, we are using here. Programming is often used to automate and make some tasks easier. Next I’ll present one little python script and one small library, that creates relationships with a big list of people. I have generated that list in such way that those people are quite likely to follow you back, or at least they will result some of their followers to follow you. I’d recommend to use new Twitter account to experiment with this technique, then collect your own list of people for selected niche and start building your network of interesting people. I got whoppy of 500 followers in 24 hours with this method only.

#!/usr/bin/python
# file: create_friends.py
# use this like: $ python create_friends.py
import twitter
api = twitter.Api(username='your_twitter_username', password='********')
 
# Top xxx Twitter Users Who Will Follow You Back: http://socialnewswatch.com/top-twitter-users/
# Plus people that responded to that post and want to follow you back. Generated 11/04/2009.
 
# Other list of people to start with: http://www.facebook.com/topic.php?uid=2231777543&topic=5541&start=3600&hash=91d544cb81bb2a49d6eba177d7bf7212#topic_top
 
friends = ["barackobama", "downingstreet", "theonion", "guykawasaki", "starbucks", "scobleizer", "bigrichb", "astronautics", "caseywright", "perrybelcher", "alohaarleen", "nansen", "thebusybrain", "robmcnealy", "michaemillman", "zaibatsu", "wbaustin", "jonathan360", "hashtags", "thedigitallife", "andrew303", "espn", "mrsocial", "chrispirillo", "stejules", "davemalby", "eleesha", "craigteich", "stephenkruiser", "jerell", "bradhoward", "foodimentary", "scotmckay", "edstivala", "rockingjude", "shannonseek", "radioblogger", "mikeklingler", "ronniewilson", "dantanner", "mikepfs", "techxav", "socialmediaclub", "flwbooks", "kamper", "andrewwindham", "oliver_turner", "_samjones", "kmesiab", "mark33", "stanleytang", "barefoot_exec", "jackbastide", "nichetitans", "marketingzap", "praguebob", "twitter_tips", "twitpic", "00joe", "jeanettejoy", "ohhdlinfo", "mariaandros", "jeanlucr", "tmaduri", "twitlive", "imogenheap", "newmediajim", "markdavidson", "openzine", "bryantsmith", "tysonthequick", "drjeffersnboggs", "jayoatway", "upicks", "gemstars", "michddot", "sethsimonds", "jessenewhart", "zefrank", "richcurrie", "karlrove", "sitepointdotcom", "ipodiums", "alexkaris", "holeinhiseye", "pistachio", "oudiantebi", "dsmpublishing", "petersantilli", "orrin_woodward", "queenoftheclick", "stocktwits", "marketingprofs", "marismith", "marcwarnke", "debbas", "steveweber", "tuaw", "kikivaldes", "waynemansfield", "usbargains", "rex7", "coffeetweet", "larrylanier", "julieroy", "jamesrivers", "mikefilsaime", "montaignejns", "seanmalarkey", "webaddict", "larrybrauner", "leplan", "aaronmartirano", "jeffpulver", "teedubya", "dcrblogs", "shawnrobinson", "konaendurance", "tradinggoddess", "johnreese", "infadelsarecool", "techhie", "nabbit", "diyanaalcheva", "unmarketing", "meteorit", "trafficgen", "staffinseconds", "peterdrew", "littlequiz", "teddyshabba", "dawudmiracle", "rightwingnews", "outsidemybrain", "dollars5", "mediabistro", "adnagam", "coasis", "nicholaspatten", "alexisneely", "everywheretrip", "e_stampede", "christianfea", "mojojuju", "emom", "rizzotees", "anexemines", "americanelement", "travisgreenlee", "rickysantos", "pawluxury", "kriscolvin", "pinkelephantpun", "jasonfinch", "lonniehodge", "jansimpson", "stickham", "davelawrence", "calideals", "jamesbyers", "jeffherring", "linc4justice", "gspowart", "howardbienstock", "peter_r_casey", "bettydraper", "michaelemlong", "dexin", "the_gman", "bobcallahan", "trendtracker", "tylertorment", "garinkilpatrick", "jim_turner", "ann_sieg", "ken_cosgrove", "frostfire", "pat_lorna", "winetwits", "bradfallon", "timjensen", "photocanvas", "jasonmitchener", "bill_romanos", "mikemayhew", "hawaiirealty", "9miles", "sotero_garcia", "loyalty360", "weirdchina", "markrmatthews", "steveouch", "socrates_soc", "comcastcares", "chrismoreschi", "coffeecupnews", "williecrawford", "louiebaur", "coolsi", "nicolane", "nixthenews", "ezinearticles", "hubpages", "chrisspagnuolo", "fredamooncotch", "sheritingle", "justinglover", "shortawards", "flap", "suggestionbox", "jimdemint", "tweetstats", "thebilly", "thapaparazza", "writinghannah", "0boy", "thinkgeek", "lancescoular", "mayhemstudios", "traderadvice", "dana_willhoit", "jimmysmithtrain", "joeldrapper", "kidscash", "kellyshibari", "stevegarfield", "jasontryfon", "danschawbel", "lookcook", "judyrey", "mjberry", "edwardmoore", "blackbottoms", "dough", "crumcake", "prosperitygal", "lotay", "judyrey", "judyrey", "dougslinks", "wordslingah", "amarsrivastava", "lochnar", "neticule", "mrintech", "skashliwal", "copsucker", "kdelin", "lauralovesart", "nepalsites", "apocketofcoins", "apocketofcoins", "jianart", "yarnmerchandise", "nicoledean", "anonyguy", "aliciabankhofer", "fitdelicious", "heatherinbc", "flomeimberg", "billyjackson", "goodpasture", "browncrownmedia", "murraynewlands", "somethinspecial", "kubalek", "bubbo", "elrobe", "openhippo", "starmars", "rickyrod1385", "hawaiidave", "creepypasta", "dylanfogle", "frankparker", "rickyrod1385", "rickyrod1385", "pilonbignell", "brianwong", "joshsuth", "timandren", "degreeshub", "yogeshgautam", "harrisonpainter", "gannotti", "maheshkukreja", "narayananh", "aceworld", "williamward79", "wmellaart", "whall", "revenuerobot", "susanimate", "mrintech", "jmwilliams", "marcome", "edjamesno1", "dfalco", "jg_nuke", "probateblogger", "seoatlanta", "gamingpcweb", "laffertyjohnson", "yogesh007", "quotes24", "lyceum", "502ms", "safetymatters", "blood_pressure", "gerrigee", "facesinplaces", "youngurban", "timothyblack", "gerrigee", "marcnorris", "jborman", "miklamf", "ericbarbaric", "celebclubber", "iceburner", "smokeydonuts", "nabeel88", "www_azmat_com", "jgillardi", "thehomecounselr", "narayananh", "lauraleeguthrie", "tweetplate", "my10000dollars", "overlandparker", "just_us_j", "carlarose", "nerdizen", "cxxg", "mike_brenner", "brennerbeer", "familyforest", "juic3boxx", "jerlenek", "scottprock", "askanalyst", "s7acker", "mannycortez", "team07", "bmsatierf", "cedricaubry", "ahhphotography", "mr_krypton", "wordslingah", "charcurley", "how2tips", "fortunekookie", "tom_siwik", "fortunekookie", "pramitjnathan", "jamesfk", "cardiffliving", "websiteexpress", "tcotta", "urdomesticbliss", "interney", "matthewmadotcom", "safetymatters", "dansalles", "monalizaamid", "erikg1", "istupidx", "sameer_khan", "sameer_khan", "prichmond14", "paulschwend", "gerrigee", "outcyde", "ireland_oneteam", "cashflowcindy", "cashflowcindy", "successwalls", "jodigirl", "coachingguru", "robinbarr", "traderstudent", "rabieslegacy", "advnery", "2_0", "belfast_news", "cacobart", "sydnesummer", "otalo", "seo_v", "celebclubber", "manup4", "smartcanuck", "chillami"]
 
for friend in friends:
    try:
        api.CreateFriendship(friend)
    except Exception:
        print "Error %s" % friend

Because code base is so large, it is good idea to make it to a separate script file and run it from terminal. In this case create a new text file, copy and paste above code to it, save the file with name like: create_friends.py and then run script with command: python create_friends.py.

Helper library

You need to realize here, that Twitter has an API call limits. That means that you need to be both careful and clever, if you want to go beyond those limits. But so far, I think you’ll get a good understanding, what you can do if you experience a little bit with programming approach to Twitter. Another useful script is to batch process follower and followed list and unfollow all people, that has not followed you in certain time period. You could do it with a library of python functions / procedures like these:

#!/usr/bin/python251
# file: twitterhelper.py
# use example: $ python
# >>> import twitterhelper as th
# >>> th.unfollow_unfollowers()
# requires latest python-twitter dev version!!!
# $ svn checkout http://python-twitter.googlecode.com/svn/trunk/ python-twitter
import twitter
api = twitter.Api(username='your_twitter_username', password='********')
 
# next variables are collected once in runtime. This method is used, because of twitter
# API call limits. All specific functions should use these variables if they are populated.
 
# all the users, that are followed
followed = None
# all the users, that follows
followers = None
# all the people, that you follow, but who do no follow you
unfollowers = None
# all the people, that follow you, but you are not following them
unfollowed = None
 
# it is good idea to follow people, that follows you until you are a famous person,
# which has proper authority
def follow_unfollowed():
    r = 0
    for user in get_all_unfollowed():
        screen_name = user.screen_name
        r = r + 1
        try:
            api.CreateFriendship(screen_name)
            print "#%s %s" % (r, screen_name)
        except Exception:
            print "#%s could not create relationship with: %s" % (r, screen_name)
 
# after some days of following, its good idea to purge your list and keep the
# number of followers and followed in a margin of 10%
# there is no 100 call limit on unfollow procedure as there is on follow! I did
# unfollow 900 people on one shot, maybe there is a limit of 1000...
def unfollow_unfollowers():
    r = 0
    for user in get_all_unfollowers():
        screen_name = user.screen_name
        r = r + 1
        try:
            api.DestroyFriendship(screen_name)
            print "#%s %s" % (r, screen_name)
        except Exception:
            print "#%s could not delete relationship with: %s" % (r, screen_name)
 
# you can get only 100 users / call so get_all_followed and get_all_followers
# must make a lot of API calls to get all users
# because of hourly API limit of 100 calls, it is possible, that this method does
# not work but max 5k followers and followed people
def get_all_followed(user = None):
    global followed
    if followed != None: return followed
    users, counter = [], 1
    while not len(users) % 100:
        if user:
            users += api.GetFriends(user, page=counter)
        else:
            users += api.GetFriends(page=counter)
        counter += 1
    followed = users
    return users
 
def get_all_followers(user = None):
    global followers
    if followers != None: return followers
    users, counter = [], 1
    while not len(users) % 100:
        if user:
            users += api.GetFollowers(user, page=counter)
        else:
            users += api.GetFollowers(page=counter)
        counter += 1
    followers = users
    return users
 
def get_all_unfollowers():
    global unfollowers
    if unfollowers != None: return unfollowers
    users = []
    followers = get_all_followers()
    followed = get_all_followed()
    for f in followed:
        if f not in followers:
            users.append(f)
    unfollowers = users
    return users
 
# it is good idea to follow all people, that follow you. its all about equality and interaction.
def get_all_unfollowed():
    global unfollowed
    if unfollowed != None: return unfollowed
    users = []
    followers = get_all_followers()
    followed = get_all_followed()
    for follower in followers:
        if follower not in followed:
            users.append(follower)
    unfollowed = users
    return users
 
# max 1000 / d
def send_direct_message_to_followers(msg):
    r = 0
    for user in get_all_followers():
        screen_name = user.screen_name
        r = r + 1
        try:
            api.PostDirectMessage(screen_name, msg)
            print "#%s %s" % (r, screen_name)
        except Exception:
            print "#%s could not send message to: %s" % (r, screen_name)

To use this script you need the latest dev version of python-twitter because some of the functions uses a page parameter to get all followers from your account. Get details from python-twitter Google code project. Then create a new file, lets call it twitterhelper.py and follow next steps to unfollow all unfollowers:

$ python
>>> import twitterhelper as th
>>> th.unfollow_unfollowers()

If you have a large follower base, it can take minute or two to finnish the script.

Remember to run Python and scripts from the same directory that you have saved the scripts. Also remember, that Python uses indented code, so all whitespace needs to be on file as it is presented here. Read Python manual carefully, if you are new to Python programming.

Happy coding

I hope this helps to get started with Python to Twitter interaction. Just be sure you follow the rules and limits of Twitter and also with netiquette, because there is no benefit of getting angry or frustrated people if you mess up with tools like these.

I also want to say that because of quite general nature of these instruction, you may counter some extra work and steps, that has to be done to get everything working from Python installation to running given scripts, but don’t give up. You can do it, not because I have done it, but because it IS doable :).

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marketing tools, programming, python
4

The viral world of Twitter

Posted at April 14, 2009

I decided to list some resources and tools that can be useful, if you are becoming a Twitter power user and you are interested of using Twitter as marketing media.


MARKETING TOOLS

http://www.twiveaway.com
Brad Gallen has created this campaign based marketing tool. It is free, but you need to promote brad_callen and reTweet his message to get in. Program is simple to use, you create a campaign, fill Twitter account credentials, reTweet message and reply message, that contains campaign giveaway link to followers, that has reTweeded.

http://www.twitternetmarketing.com
A Community for Internet Marketing & Home Based Business Marketing “Tweeters”. A lot of instructional material, videos, eBooks and articles.

http://www.tweetergetter.com
MLM strikes Twitter by Multi Level Tweeting. The concept is simple, when you retweet the message in the form below, you will automatically start following the 6 people in front of you in the system. A message posted on your twitter will automatically be formatted with your unique link. Meaning that when people follow through to this site, they will have to follow you in position 1 to use the system themselves. Now when those people refer others via their link, their new followers will also follow you in position 2 and so on down 5 levels deep. By the time you reach the 5th position, you will have thousands, if not tens of thousands of new twitter followers… and it NEVER stops growing!

http://twitteringfortraffic.com/ezview
reTweet and get Twitter traffic guides for free.

http://www.twittad.com
Post Twitter Account for Advertisers to Purchase. Opt-in to advertiser campaigns. For example, if you are a small business owner on Twitter you can advertise a product that interests you, and get paid to do it!

http://www.twitbacks.com
Free Twitter background for personalization and marketing purposes.

http://www.twitpic.com
Twitter picture sender. Upload your image and tweet it. Service creates a short link and description to Twitter account automatic. There is also a nice real time picture tweet map on their front page, that shows recent pictures on their location.


FOLLOWER MANAGEMENT

http://www.twitaddict.com/hummingbird
Commercial highly ranking Twitter network creation tool. I’ve followed some users stats and see up to 500 follower addition per day. System aims to build targeted network for selected niche and is a must tool for Twitter marketers even though you can do most of the work by combining free tools available here and there. Created by Masiab Labs.

http://www.twittertrafficmachine.com
Another commercial software for generating Twitter traffic created by Bill Crosby. The system explains how to grow a twitter account rapidly with total automation via 5 videos. In video 6, they show how create a viral affiliate business.

http://www.tweetlater.com
Schedule tweets, keyword tracking, follow up email. Comprehensive productivity tool for all Twitter power users. Free and Pro version available. I use this to get quarter daily tweets related given keywords to my email and to automate follow up emails to all new followers. Strongly recommended.

http://www.friendorfollow.com
List friend, that do not follow you, followers, that you do not follow and followers, that you follow. To create a dynamic community, you may want to have equal amount of followers and followed people on your account.

http://www.untweeps.com
If you find people, that are not making any posts and showing any recent activity, you may want to drop them from list. This application lists all recently active / inactive people from your Twitter account. Again this is good for keeping your community on dynamic state.

http://www.dossy.org/twitter/karma
Makes follow / unfollow really easy.

http://www.tweepler.com
Easy, enjoyable way of processing your  Twitter followers. View a list of New Followers and classify them in one of two “Buckets” Follow (meaning you wish to follow them back) and Ignore (meaning you don’t wish to follow them and want to archive them out of the way, reducing clutter).

http://useqwitter.com
Qwitter e-mails you when someone stops following you.


STATS AND COUNTERS

http://twittercounter.com
Get your and any user daily stats graphically presented. You can also make your profile featured and advertise it to get popularity. List top ranking Twitter users.

http://twitterholic.com
Lists top ranking Twitter users by their follower base. You can get your own stats from that site too.

http://xefer.com/twitter
Makes charts from your Twitter activity. Nice graphics!

http://tweetstats.com
Graph your Twitter Stats including: Tweets per hour, Tweets per month, Tweet timeline, Reply statistics. Web2.0 interface.



TWITTER CLIENTS

http://desktop.seesmic.com
Twitter and FaceBook AIR application. Follow and organize easily multiple accounts. You can collect userlists with this tool and its really useful for bigger accounts because it makes possible to manage important followers. Easy and quick way to share links, pictures and video with your friends.		 http://www.twhirl.org
Twhirl connects to multiple Twitter, laconi.ca, Friendfeed and Seesmic accounts, displays notifications for new messages, shorten long URLs (using digg.com, bit.ly, snurl, twurl or is.gd) and cross-post your updates to Jaiku and many other sites like Facebook, MySpace, LinkedIn and more via Ping.fm. Works on MAC and PC because it uses Adobe AIR platform.
http://www.tweetdeck.com
TweetDeck is a third party Twitter client and personal browser for staying in touch with what’s happening now, connecting you with your contacts across Twitter, Facebook and more. TweetDeck shows you everything you want to see at once, so you can stay organised and up to date. Only bad side of the program is, that is uses API calls (100/hour) quite quickly. Especially this is a limit, if you have a lot of followed people.		 http://www.flock.com
One of my favorite browser for social networking. Flock pulls all of your favorite people, places and content together in a convenient view and delivers a more personal experience of the web, where its users are more easily connected to what’s important to them. You need to see and use it to realize its power.
http://www.alertthingy.com/
AlertThingy mixes a lot of different social network utilities. Twitter, Facebook, Flickr, Tumblr, Yammer, Basecamp and Huddle integrations combined with cool RSS reader. Targeted for consumers and business users.		 http://www.atebits.com/tweetie-mac/
Tweetie mac is a simple and elegant multi column twitter client for Mac only. As a navite application it performs really fast and can hold multiple Twitter accounts. However what comes to functionality, its not as comprehensive as other clients.
http://www.nambu.com/
Nambu is one of the new comers. It support Twitter, Identica and laconica microblogging platforms. Supports iPhone!		 http://mytwittertoolbar.com
Nice set of tools right on your browser bar! MAC, PC & LINUX.

Finally other resource for Twitter client comparison: http://budurl.com/y5m5.


SEARCH TWITTER PEOPLE

http://search.twitter.com
Get tweets by keyword searches. Gives endless of marketing ideas.

http://www.twitterment
Twitter search engine. Looks up from tweets, profiles, URLs,…

http://www.twittervision.com
Funny Twitter map application, which shows tweets on map.

http://twitterfall.com
Real time stream of selected keyword based tweets. Excellent.


SHORT URLS

Short URL services are used simply to shorten long URLs. This is a must because Twitter tweeds has a character limit of 140. Side effect of using these services are, that they hide the actual destination page, so what comes to unethical activity like Mikeyy worm, they are not always safe to use. So my preference is to use normal URLs whenever possible.

http://tweetburner.com
Shorten, share and track URLs, converts urls to: http://twurl.nl

http://twitclicks.com
Shorten and track link stats. Twitter integration.

http://tinyurl.com
Very famous URL shrinker, that has a preview page feature too.

http://budurl.com
Shrink and track URLs. Get sophisticated stats for your links!

http://short.to
Makes short links and uses Google accounts for edit link feature.

http://bit.ly
Shorten, share and track links. Integrates with Twitter.

http://ow.ly
Shrink it. Simple.

http://tr.im
Trim URLs. Service emphasizes to process and delivery speed and has advanced tracking features for registered users.

http://is.gd
Compress URLs. Preview page and FireFox plug-in for additional feature.


OTHER USEFUL RESOURCES

Top 10 cardinal Sins of Twittering

Twitter and SEO Free Report (no optin, no reTweet)

114 Ways to Tweet - What to Tweet, How to Tweet

Twitter Secrets and Tips Blog

How to Manage your Followers and Followee

Twitter account limitations

PHP Twitter library (1, 2)

Python Twitter library

Ruby Twitter library

*****

Not enough Twitter apps and info yet? Then you must check this list of 250 Twitter apps!

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marketing tools
0

Recursive nature of businesses

Posted at April 11, 2009

Dreaming

Have you ever waked up and after a while realized that you are actually sleeping? Then you wake up again, wonder what happened and start doing normal morning routines… something is still wrong, things are not on their original places. Then you realize that you are still sleeping! Usually fake awakening happens only once or twice, but sometimes you seem to fall to an endless like loop.

Programming

When you design and write web applications like project management system or unit testing framework, it is very likely that on some point you will use your own tool to manage current projects or handle tests. It is very usual on automation process to use program, that creates programs, that creates programs. Programmers talk about recursive functions, which simply means that function or procedure calls itself. They are regarded as little hard to understand, resource eating and dangerous by their infinite loop nature, but as well recursive functions are handy and powerful method implemented on paradigm state on LISP like languages.

Marketing

After second time, when I was involved with Multi Level Marketing company (GNLD & AMWAY) I realized same things that I found from sleeping loop and with making software tool, that was meant to create other similar tools. Many of the business opportunities are based on selling the very same opportunity to the new prospects. The law on majority of countries prevents this sort of activity and that’s why MLM companies has to have hard consumer products for sale too. While it is debatable, if study courses and DVDs are immaterial or hard products, because they could be delivered in digital format anyway, it is clear that this sort of business is on spotlight of business investigators.

Now what I want to say here is that majority of Internet business models follow the same idea. It has really made me think of longevity and also reliability and ethical base of such businesses. What we can surely conclude is, that relatively new to own business start up or Internet business are easily trapped to these recursive marketing products. Reason for this attraction might come from various reasons like: 1) lack of knowledge 2) hope for quick money 3) our natural tendency to recursive thinking and acting!

In fact, many people seem to realize it quite soon, if all the hype of the product is toward selling the opportunity or selling knowledge and tools, which can be used on any market and product promoting. It is definitely good idea to promote high converting products on their highest demand, but Joint Venture programs and product launches are very seasonal in their nature. I would never put all the effort on them, but invest and promote products and services, that has strong history, that rely on durable evolution and which has timeless benefit for the user. From such point of view you are more like making the business, not just quick money. Many has realized that nowadays and actually trend on Internet at the moment is on continuity products or membership sites in other words.

Now I don’t know, if you can benefit from these observations itself, but what I am sure, is that being aware of commonalities between different subjects in life can help you to understand bigger picture; how we act, why we act and when we act. Understanding these kind of things is always an advantage for marketer.

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business, internet marketing
0

Some perspectives to Internet marketing business

Posted at April 9, 2009

Very few of us wants to go through all the education and learning involved with Internet affiliate marketing. Depending on how familiar you are with using computer and Internet, what is your experience with marketing in general, are you organized and business oriented by default, what are your writing skills and how motivated you are, how much capitals you have, and so on; it really can take from couple of weeks up to several month even years before you can start making profit with Internet marketing. In addition to hard work, there is always the “lucky” factor, that affects on how your start up is going to prosper.

Now many of us would like to shorten that curve. That’s why there is a lot of business opportunities available on Internet. You can buy business in a box, flip and buy websites, take courses, buy eBooks, DVD series, join to memberships sites, get private mentoring and so on. Someone who has started this business ten years ago, has a strong footprint because he can apparently focus on current business, not just learning and testing. Besides of that, most successful marketers has a giant email list of people from various niches. Most marketers are joined together to loan or rent their lists to each other.

We can clearly see, that market has become very competitive. Adsense and eBay tactics does not work anymore as they worked some years ago. Every day thousands of people promote new material on Internet, over 100000 domain names are sold every day. How on earth newcomers can tap in to the market?

I’d say, that there are no shortcuts. You need to make relationships, grow trust with other business holders, merchants and clients. You need to have knowledge about the market and products or services you are going to promote. Then you need intelligence enough to always create new marketing tactics. Even if you are an investor, you need to have knowledge, was it your or from third party. You need always to follow markets carefully. It’s not enough to have knowledge and skills, but you also need to be on the edge to see new trends. Something that worked yesterday does not mean that it works today and something that works today, does not mean it works tomorrow.

Keyword magic

I have yet started to understand the psychological aspect of marketing and advertising. Its all about keywords, which are used raise visions of desires, doubts, sometimes even fear. It can be really foxy if you go out and see, how they are meant to affect you. The keystone of any business is to attract certain people, move certain traffic and bring them to the certain funnel, where clients are ready to make action, was it a sale, a lead or just any response. On Internet making people respond is the only way to be in contact with them. Without response you never know what they want, what they really are after, where they are and so on. Often first contact is made by small ad, textual or image ad. It is truly a science itself how to make ads and track, how they work, but as well, when people have clicked the ad, all the keywords and phrases, that made them click the ad, should be present on next page, where they are directed. Page is called landing page. LP should continue the thought process that client had on mind, when he clicked the ad. LP should fill the expectation of lander and what we got here to fulfill it? More text, pictures, symbols, aural signals and video.

I’m not going too deep to this subject, but just to say, that from the first point to the last point of sale process we deal with keywords, which must trigger right handles on prospects mind.

Opportunities

Internet is full of opportunities, that is true, but it is only a small fraction of business starters that really make thru all the difficulties, sweat, blood and years to the success. In such global economical situation like we are now, many people spend their last pennies to get involved to any business, that either helps them to jump from debt or just make them financially free and independent. I have seen so many make money and get rich programs on Internet between this year, when I started to investigate Internet business opportunities, that I really had no changes to keep on count. First I was really careful and my first thought was always: Is this a scam? Soon I realized, that I could say everything that makes too good deals to be true, keep promising too much to be reasonable, i could say they are all scams and fraud business. But then I began to see thru difference between scam sites and real advertisers. Email and pyramid scams are mostly those, that are not delivering, what they promise, nothing at all actually! I wouldn’t say those sites scams, that delivers digital or physical products as they promised. I’d like to put a small amount of responsibility to the buyer, which makes a decision to buy something. If you are too busy to check backgrounds, contact vendor and think with your own brains, then you probably will have some bad experiences with business opportunities.

Practical tip

I know there are reasons, why background check is sometimes hard. Some marketers has filled the whole search engine result page with they own stuff. When you search for some product you’ll come up with reviews, blog comments, dozens of ads, some very controversial, but all together, they really are promoting the same product. Please see for example: “maverick money makers.”

One of my favorite method of checking if any product is worth of buying is to write “product name” PLUS “forum” or even better with some category of products I write “product name” PLUS “warrior forum” or “digital point.” With site: page: feature of Google you can make same. There you need to make your own research and separate good from bad. For example: “maverick money makers warriorforum.”

Of course business and people background checks are often necessary, but there is a lot of controversial around Internet based public records too. Some of the services seems to claim they are using government public records, but actually are not. Sites, that openly says they have no relationship to government, are more trusty, but cannot be sure even then. But so far I have done managed to save my skin with Warrior Forum, Digital Point Forum and US Search public records. So far so good.

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